At some point, off-the-shelf packages aren't enough. Your bookings follow a rule unique to your business, your customers log in with a membership, payments are collected differently in Spain and in Türkiye, and your team fills in the same spreadsheet by hand every morning. At that point, what you need is software built around your business.
I also build my own products, so I think of the work not as lines of code but as a product running live. Some examples: dinle.link, a link-in-bio platform for musicians; Ketsy, a management platform for educational institutions; RADIOS, a sales and broadcasting platform for radio stations; and the music distribution platform Digitalent Music. All of them are live and used by real users.
We define the scope together, and I build it end to end, from database to interface, from hosting to security and backups. The software is designed to work in any language; Turkish, Spanish and English interfaces are managed from the same system.
Details of my general software service are on the software and platform development page.
I'm not someone who only builds websites or only runs ads. For 22 years I've delivered work across every area a brand needs online, in Türkiye, the USA and Spain. That means you don't have to split the work among different agencies.
Whatever language your audience speaks, I deliver the work in that language. We work together in Turkish; the website, AI project, ad plan and content come out in Spanish, English, Catalan or any other language you need.
The AI-powered “Bir Başka Şiir” campaign, MIXX Awards 2017.
Branch integration and Adobe software adoption consulting.
Türkiye's first in-store closed-circuit radio and live broadcast system.
Full digital brand management, a YouTube MCN deal and more than 50 sub-channels.
360° marketing for Nadir Metal, İNNO İnşaat and Net İnşaat over 3 years.
Distribution of TV series and film soundtracks to digital platforms.
The full list of web projects, production companies, radio stations and more than 20 artists is on the references page.
We clarify how the work runs today, where time is being lost and what the software will solve.
What goes into the first version and what waits for later is put in writing.
The system is built step by step; you try the interim versions and help steer the direction.
Hosting, security and backups are set up, and the system opens to real users.
Errors are monitored, and new features are planned based on usage data.
Link-in-bio platform for musicians, with subscription infrastructure
Management platform for educational institutions
RADIOS, a sales, booking, broadcasting and reporting platform for radio stations
Global music distribution platform and artist dashboard
All published projects are on the references page.
If your business runs comfortably on off-the-shelf software, you don't need custom software, and I'll tell you so plainly. Custom software makes sense where ready-made tools hold you back or where you're manually stitching several tools together.
I build mobile-friendly web applications that work like an app on your phone. Whether you need a native app from the app stores is something we decide together based on your needs.
The data is yours. Ownership of the code and usage rights are clearly stated in the proposal.
Yes. The system is built to grow, and new features are planned based on usage data.
I've run the digital strategy, music distribution and official websites for Murat Boz, Ebru Gündeş and Emre Altuğ. On the brand side, I've worked on the Ford Otosan × İlhan Şeşen AI-powered campaign (MIXX Awards 2017) and with Mercedes-Benz, Koton, Avşar Film, Medyapım, Model Sanayi Merkezi, Alpet, Kadoil, Kadooğlu Holding and Damat Tween. The full list is on the references page.
Tell me about the work you do by hand today, or where ready-made tools fall short, and we'll define the scope together.