Serdar Sağlam

From Radio to Digital: Music Distribution and Making Money

July 6, 2026 · 24:11

My career began in radio and today continues in digital media, music distribution and entrepreneurship.
In this video I talk about my move from my radio years into the digital world, how the music industry has changed, the difference between a producer and a distributor, the classic mistakes and common confusions musicians run into, and how digital music distribution lets you actually make money from music.
I started my professional career in radio in 2007. Over the years I took my career in a new direction, working in digital media, social media, YouTube, music distribution and digital marketing. Looking back today, I think going digital was one of the best decisions I ever made.
I also cover topics like making money on Spotify and earning income from other digital music platforms.
I still love radio, but I'm glad I kept up with the times.
Chapters:
00:00 Intro
00:29 My Journey from Radio to Digital
01:18 Making Money from Music Isn't as Easy as You Think
03:00 How Does Digital Music Distribution Work?
04:15 What to Look for When Choosing a Distributor
06:55 Spotify, Apple Music and Other Platforms
09:05 Can You Really Make Money from Music?
12:03 Royalties and Revenue Models
15:48 Why Digital Marketing Is a Must
18:34 Tips for Beginners
21:58 Why I Started This YouTube Channel
24:02 Wrap-Up
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Website: https://serdarsaglam.com

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